Competitiveness is a topic that has conquered the world. Politicians, businessmen, and media constantly refer to it. What does it mean? How does it influence our lives?Stephane Garelli is professor of World Competitiveness at IMD, one of the world's leading business school, and at the university of Lausanne. He is considered a leading authority on world competitiveness, having pioneered this new field of economics and founded the World Competitiveness Center.Yet the goal of this book is to move beyond academic analysis and show the day-to-day realities of competitiveness. Thus, it highlights 100 questions which illustrate competitiveness: "Is boring competitive?," "What are things worth?," "Can we trust statistics?," Should we care about "Made in"? "Is failure the price of success?," "Do we work too much? "Why do large companies disappear? "Do we need the rich?" "How many friends do you need to succeed?,"" Do you have a market value?," Are you hooked on digital?," "Is divorce a good business" etc.The style avoids technicalities and the answers stress the impact of competitiveness on our daily lives. Why am I concerned' What can I do about it?Stephane Garelli was formerly managing director of the World Economic Forum and of the Davos Annual Meetings and chairman of the FF Sandoz Financial and Banking Holding. He is currently chairman of the Swiss Newspaper Le Temps. He is a member of the International Olympic Committee Commission for Sustainability and Legacy and of several institutes worldwide. He was also elected to the Constitutional Assembly of his local state in Switzerland.